Attribution
Superfan detection
See how many subscribers open every email in a sequence.
A superfan is a subscriber who has opened every email in at least one of your welcome sequences. They are the people most likely to buy, share, and reply.
Find it under Insights, on the Audience tab. The card shows how many superfans you have, what percentage of your current subscribers that is, and which sequence has the most.
Opens are only counted when a subscriber’s email app reports them, and some apps block this. Treat the number as a floor, not an exact figure.